Budding Game Streamer? Consider Specializing in Niche Content Creation
Zynthoris Phaelindrose 
If you are interested in gaming culture, it’s a fair assumption that you’re likely to have tuned into some gaming content on platforms like Twitch or YouTube Gaming. It’s clear that there is an overlap these days between actually playing games and participating in gaming culture via streaming, with many actually preferring the latter.
Of course, for some, the allure of being a gaming streamer is plain to see, and it is becoming a more viable career choice, although it is certainly a difficult one to crack. You’ll need a lot of resilience and a little luck to be a successful game streamer, but you also need a niche, something that helps your content stand out from the norm.
Indeed, creating content based on the likes of Fortnite, Call of Duty, and Minecraft is entering a highly saturated marketplace, so consider some of these broader areas:
Retro and Obscure Games
Retro gaming is huge, and you would be a willing market to watch the streaming of PS1/PS2 hidden gems or Dreamcast oddities. What’s more, with the wide availability of emulator software these days, there is no end of content to access.
Casino-Related Content
It will surprise many to learn how popular casino streaming has become on platforms like Twitch, with some videos getting millions of views. The rise of social online casino sites, too, has shone a light on how modern slot games put entertainment to the fore.
Non-English Language Games or Regions
This is a super-rich gold mine to dig, especially if you are streaming to an English audience. There’s so much untapped content from China and Korea, especially games that have cult followings – Korean horror titles, for instance.
You can go in several directions here, from basic game streaming to exploring the culture around the games.
Game Mods & Community Projects
If you are technically savvy and prefer to enter into the subject matter of popular games, creating or showcasing mods for games like Skyrim, Stardew Valley, or Minecraft is a good option. It has huge potential for recurring content.
Educational or Developer-Focused Streams
Again, you’ll need to be technically proficient to pull this off, but you can make unique content explaining game mechanics and AI design, or, if you prefer storytelling techniques.
Game Lore & Deep-Dives
Deep dives are all the rage, and there are massive channels devoted to exploring gaming lore. That said, you could easily become the Lore Hunter of lesser-known games, as there are so many titles that remain unexplored.
This type of content can appeal to story-focused gamers, especially with classic or cult franchises.
Conclusion
Arguably, ten years ago was the time to get started with gaming content streaming. Today, it’s incredibly tough to make an impact. Twitch has over 11 million unique channels, many of which are devoted to gaming. The big channels are dominant in revenue and attention. Yet, if you can find something that is a little different from the norm, something that makes your channel stand out compared to the endless loops of Fortnite content, you have a chance to carve a niche in an ultra-competitive sector.
About Author
